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🍦 Groovy Treats on Wheels : Papa's Nostalgic Ice Cream Truck

  • Writer: Misti Buard
    Misti Buard
  • Sep 4
  • 2 min read

Famous Ice Cream Truck
Famous Ice Cream Truck

Location: San Diego, California


If you grew up chasing down the ice cream truck, you're going to love this. Meet Papa's Groovy Ice Cream, a retro 1970s Volkswagen bus that cruises through San Diego, California, serving up the sweet classics we all know and love.


Think Push Pops, Drumsticks, Nutty Buddy Cones, and Ice Cream Sandwiches - the treats that instantly transport you back to summer afternoons as a kid,


And the best part? Papa's not just about spontaneous street-side fun - his real bread and butter is catering gigs.


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The Business Scoop 🍨


Here's what makes his business so genius: Papa keeps it simple. He sell nostalgic ice creams - nothing fancy, no custom creations, no overcomplicated flavors. Just the classics, prices at $4.50 each.


Let's break it down:


  • Average company picnic = 300 - 350 people

  • Papa sets up for the last two hours of the event

  • Contract: 350 treats at $4.50 each

That's $1,575 for a 2-hour gig. Not bad, right?


He does this regularly - I've actually seen him twice now at the same company's annual picnic. Clearly, they love him enough to bring him back year after year.


Your Takeaway 💡


Here's the million-dollar (or at least $1,500) question:


👉 What's a simple, refreshing item you could sell for $4.00 - $5.00 and pitch to companies for events?


It doesn't have to be complicated. Think iced drinks, lemonades, mocktails, shaved ice, boba, cold brew coffee - easy-to-make, high-margin items that can deliver quick wins.


Two hours. One contract. A few hundred happy people. and just like Papa, you could be walking away with $1,500 in you pocket.



So what's your version of Papa's Groovy Ice Cream?

The next nostalgic, refreshing hit might just be yours.




Need some help brainstorming? You know where to find me. 😉

 
 
 

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